Categories
New

Things November 2022: Spooky

This edition of things accidentally gained a spooky theme and almost came out in October! Almost.

Learning from the best vs. the worst

You can learn how to do something from a good example, or how not to do something from a bad one. Each method of learning has its advantages, and some things lend themselves much more to one than the other. You might learn good rock-climbing technique by watching an expert; you might learn film-making by seeing a bad film and noting what doesn’t work.

Games of all kinds are arguably about learning, and the same question comes up: how should a player be taught to play?

In board games one should in theory read the instructions; in practice this is wildly more difficult than it seems (a subject I will return to in depth one day). The usual approach is for someone else to demonstrate – i.e. you learn from a good example.

In video games, the default approach is trial-and-error; generally you won’t be told in advance that, say, a certain enemy fires projectiles or the best way to evade them; you’ll be expected to figure it out. While designing with this type of learning in mind can be done thoughtfully and well, it can also be punishingly slow to learn and achieve mastery. This was my experience in Star Wars Jedi: Fallen Order, where a boss might dispatch me in 20 seconds and I then had to spend a few minutes of traversal to get back to them and have another 20 seconds to learn how to do better.

In contrast, a nice design trick in video games is to take the lead from the way people learn board games mentioned above: the player can learn the basics by seeing another character, similar to the one they control, make mistakes and suffer the consequences. The player understands the rules of the game world quickly but doesn’t feel like they’ve suffered from the mistakes themselves. Then when it comes to mastery, watching experts play – usually on streaming services or in an eSport – can be very efficient.

The distinction of learning by example vs. counter-example was brought to my attention by Charlie Stross’ framing of the two types of reality TV: those that centre on competence vs. those that are fundamentally about incompetence. When we consume stories, we again have the chance to learn from good or bad examples; incompetence-based reality TV (e.g. Love Island, Big Brother) is an example of the latter, and is the opposite of competence-based TV (e.g. The Repair Shop, Queer Eye).

When it comes to horror films (we finally arrive at the spooky point!), there’s a very natural lean towards ‘learning from incompetence’: characters in danger take inadvisable risks, split up etc. and we learn how the consequences of these decisions play out. Criticising characters for making these bad decisions misses the point of story type.

More usefully, being annoyed at those bad decisions is perhaps a sign that you have mastered the basics of “not dying”, and now you’re interested in mastery. Just like in games, you now want to find competence-based fiction instead. This is where the SCP Foundation comes in!

SCP Foundation and competence-horror

The SCP Foundation is a really fascinating work of collaborative fiction that Laurence introduced me to a couple of years ago. While the writing varies in style and quality (as you’d expect for something open and collaborative), I find it most notable for the entries that do the rare thing of combining (usually) supernatural horror with competence. Faced with an extremely dangerous threat, what would extremely competent and well-resourced people do?

To back up a bit, I’ll quickly recap the history of the SCP Foundation.

On 9th June 2007 the best Doctor Who episode of all time, ‘Blink’ was broadcast. This featured ‘weeping angels’, beings that have the appearance of statues that can’t move when observed, but if you so much as blink they can move and attack tremendously quickly.

Shortly after this, a post appeared on 4chan (link to lostmediawiki particle) pairing the image of slightly scary humanoid sculpture with a text description of what it can do – essentially the same as the weeping angels. But the really interesting part was the framing: the text was written in the form of a slightly bureaucratic set of instructions for safely ‘containing’ the entity, labeling it ‘Item SCP-173’. This immediately implied that hundreds of other things are somehow being contained by some kind of organisation, and competency is inherently part of the concept since a reasonably precise set of safety procedures are outlined. (You can read the article in its current form here).

The SCP Foundation is the logical follow-up to this intriguing idea: a collaborative wiki about the ‘Foundation’, some sort of organisation with a mission to ‘contain’ supernatural threats. Various individuals contribute different entries, each with their own SCP number.

At this point, I recommend you read a few of the shorter entries:
SCP-173, the original, as described above
SCP-055, a nice example of how some entries give more questions than answers
SCP-____-J, possibly the shortest, essentially a joke

SCP-●●|●●●●●|●●|●, entirely image based, having read the above you should have the context needed to understand most of it (and as you get deeper into the Foundation more of it makes sense).

Laurence’s recommendation was to read some of the entries tagged as cognitohazard/infohazard/memetic, and THEN look up the Antimemetics Division. A more mainstream approach would be to go straight to the top-rated articles list and work your way down, although this method of ranking has an inherent bias towards older articles.

Either of these could be a good introduction to some stuff Things-readers would enjoy, and I recommend them – but if you’re not sure and/or don’t have much time, I suggest jumping straight into ‘We need to talk about Fifty-Five’ which is a neat little introduction to how clever (and also a bit silly) these things can be.

One warning: a lot of SCP entries tip quite steeply into horror, and in particular there’s a tendency towards ‘supernaturally unending suffering’, so readers with high degrees of empathy may wish to stay away. On the other hand, if that’s exactly what you’re looking for then I suggest SCP-2718 as perhaps the best/worst of that subgenre.

Video Game: Control

Most (all?) of the SCP Foundation wiki is distributed under a Creative Commons license (CC BY-SA 3.0), which means anyone is free to adapt and even exploit the material commercially as long as they give credit, link to the license, and indicate if changes were made.

There have been a few spin-offs, but the most successful seems to be Control (available on PSN, Xbox, Switch, Steam).

While technically not a direct reference, Control is clearly very heavily inspired by the SCP Foundation. The game is set in a vast and windowless building run by the ‘Bureau of Control’ which attempts to contain dangerous supernatural things in much the same way.

A particularly neat twist is that the building itself has some strange properties, and makes fantastic use of brutalist design. When you join all these concepts together, I would describe the result as extremely my jam.

I really enjoyed the game and did essentially all the things you can do in it. If any of the above sounds cool to you I would recommend it… but there are some fairly heavy caveats!

  • Unfortunately this is one of the many video games where the majority of your time is spent killing what are essentially aggressive zombies. I don’t mind a bit of shooting, but this is not the best example of it.
  • Getting confused and lost seems to be part of the design. You are given a 2D map which is only partially useful in a 3D space.
  • Weirdly spiky difficulty is also – I think – part of the design. You never know what kind of horror awaits you, and the fact that some of them can kill you very fast helps to create a feeling of ambient dread (and makes the end-game, once you are fully powered up, all the more satisfying). But often this can create a feeling of frustration, which is weirdly much less pleasant than good-old dread.

To go back to selling the idea a bit more, I’ll give an example of how this all comes together. In this moment (below) you catch sight of a plastic flamingo, which you know almost nothing about, and it is genuinely terrifying:

Control is available on PC, Playstation, xBox, and the Switch.

Consensus or Death

After some discussion in my work’s politics Slack channel, I came up with the following thought experiment:

Aliens arrive on earth and announce a challenge. After some time to prepare, all humans will be asked to vote either red or blue. If more than 62% vote for the same thing (regardless of which one it is), humanity will survive; if it’s any less, humanity will be destroyed. Can we manage it?

You can immediately see what I’m getting at: considering the partisan debates on elections, referenda, or climate change, could humanity come to even moderate agreement if you stripped out the issue being debated entirely?

To answer that question I wrote a short story about it: Consensus or Death (reading time ~15 minutes). You may be able to tell that the style is influenced by the SCP Foundation!

(Also in the dry-article-style sci-fi genre, I highly recommend Lena by qntm, which takes the form of an article about the history of the first mind upload).

Spooky unrecommendations and recommendations

I usually like to stay on the positive, but after some disappointing spooky TV experiences I figured I should at least share these with Things readers as a warning.

Dark

So Dark is a German TV series that is very difficult to describe without spoilers. The marketing material shows serious-looking characters looking small in large spooky environments with some sort of kaleidoscope effect. I don’t think it’s a spoiler to say that this is an effective graphic shorthand for what the series is: a bit spooky and mysterious, with elements of horror and possibly some sort of sci-fi/genre business going on.

As the series gradually (very gradually) unfolds its mysteries, it becomes clear that it is tackling a fascinating setup that is very rarely attempted in fiction. That is worthy of respect and is the reason I kept watching.

Unfortunately, in trying to carefully work through its central concept, many aspects of good storytelling are sacrificed. Characters don’t ask questions when they should, take advice that they wouldn’t, and generally all behave like weird automata. The tone is resolutely bleak. The complexity ratchets up very rapidly.

A big part of ‘mystery TV’ is how satisfyingly things are tied up by the end. To get a view on that without spoilers I like to check RatingGraph to see the IMDb ratings of each episode. There’s self-selection at work but it can at least tell you if the kind of person who perseveres to the end is happy with it, and the answer appears to be yes:

Well, unfortunately this did not hold true for me. My suspicion is that as a Things-reader you likely value consistency and cleverness; in my opinion Dark doesn’t manage either of those by the end, and as such was disappointing.

The Chilling Adventures of Sabrina

A modern, darker update of Sabrina the Teenage Witch, CAOS had a lot of promise. In particular it has some fun world-building with various magic rules that at least kind-of make sense, and it sets out a general ‘witches vs patriarchy’ theme which is very appealing.

I was particularly interested in the ambiguity of the protagonist: is Sabrina good or evil? Chaotic neutral perhaps? Are we supposed to start out rooting for her and then realise we were wrong to do so? Will she gradually become the antagonist instead of the protagonist? Unfortunately it seems the series isn’t interested in those questions at all. That’s about all I can say without spoilers.

Once again Rating Graph was a useful guide here, and unfortunately I checked it when only 3 seasons of data were available; you can now see that the final ending was (in contrast to Dark) widely seen as a disappointment.

Oxenfree (video game)

Oxenfree is a short spooky point-and-click adventure where the primary innovation is the conversation system. The gambit is that at various points you are given a few choices of what to say – as in the above screenshot – but (unlike other games) conversations continue to proceed naturally, so you have to choose when to interrupt to get your remark in, or miss the moment so you don’t say anything!

This is the primary way you make choices in the game and is quite effective.

It does have the classic problem in dialogue selection: to make the choice manageable, the options are terse summaries of what the character will say – particularly important here because you need to read and comprehend your choices while simultaneously listening to the ongoing conversation. Unfortunately, sometimes the full version of your remark will add a slant or tone that is really not what you intended, which can make the choice feel a bit unfair.

A tiny example: Jonas suggests splitting up, and you have the option to say ‘Let’s keep together’. But if you choose that, your character actually says ‘C’mon, Jonas, this is… let’s just all go up. I don’t wanna send Ren away like a… deer hound.’ Which is a bit snippier than I expected.

(Side note, I found Horizon Zero Dawn really excellent in this regard, where each terse choice unfolded to a really great full-length expression preserving the tone).

Here’s ProZD illustrating the point in 6 seconds (with NSFW language):

So anyway, the down-side of Oxenfree is that it’s mostly about some teenagers who are a bit silly and grumpy with each other, but the up-side is that it has some really well-realised spooks and some excellent ‘genre business’ (I’m avoiding spoilers) going on. As I tweeted after first finishing it, one moment of the game was so creepy that I felt physically nauseous – which I found really awesome!

So if you’re interested in narrative video games and/or spooks and/or ‘genre business’ then I highly recommend it, especially as it’s relatively short at around ~5 hours. (A sequel is due in 2023).

Oxenfree is available on Steam, Switch (how I played it), PS4, Xbox One, iOS and Android (as part of Netflix subscription)

Marvel Snap

Okay, this isn’t really spooky, but it’s worth noting. I work in mobile games, so I think I can authoritatively say that Marvel Snap (iOS, Android) the first game in a long time to do something really new, interesting, and widely appealing. (I guess the last one was Pokemon Go).

It takes the genre of a tactical card game (like Magic or Hearthstone), but radically distills it down so a match only takes 2-3 minutes. It’s like a simplified version of the card game Smash Up, and is similar in the way it can be a bit strategic but also chaotic and delightful. Notably it adds a very light ‘raise the stakes’ mechanic (the ‘Snap’ of the title) that gives you some strategic control over the randomness.

Now the game is free, and makes money from in-app-purchases, but if you’re not a fan of how those games tend to go I should point out that this is one of the least aggressively monetised high-quality games out there, with money primarily being used purely for aesthetics. So if any of the above sounds appealing, give it a go! (iOS, Android)

[Edit: a subsequent update added the ability to buy specific cards you don’t own from a rotating shop, with a currency that you earn very slowly, while offering an expensive bundle that gives you that currency. While I do think the game deserves more money than it was asking for before, and this tactic will almost certainly better ensure it’s longevity, I can no longer describe it as being one of the ‘least aggressively monetised’ games. You can absolutely have a huge amount of fun without spending though. – T.M. 16/12/22]

Music Video Video Mysteries

My current music discovery/collection method is as follows:

  1. Listen to the world’s-best-radio-station, Fip
  2. Shazam any interesting tracks to identify them
  3. Later, look those tracks up on Youtube
  4. If I still like the song, I add it to a playlist for that year

(If you’re interested you can check out my playlists from 2019, 2020, 2021)

During the Youtube review stage I’m usually not paying much attention to the video, but occasionally it will suck me in, and my very favourite videos produce a profound sense of mystery that feels like there is something going on here and I don’t know what it is.

So, here are my top 3 of those. I highly recommend watching the video before reading the explanation so you get the authentic “what is going on?” experience. To that end, I’ll post all three videos first and the explanations after, and also note that this is the last Thing so you can drop out here if you need to make time for video watching.

(Side note, I recommend using the Youtube ‘watch it later’ button that looks like a little clock as a shortcut to making a playlist for exactly that purpose).

ALA.NI – Le Diplomate, video by Ira Rokka

Noga Erez – You So Done, video by Indy Hait

Jamie xx – Gosh, video by Romain Gavras

Music Video Explanations

Watching Le Diplomate I experienced surprise in three parts: there’s something weird going on with this diplomat character, we have Iggy Pop speaking French, and finally there’s some satire/political commentary and I’m curious about where it’s coming from. Conveniently, all of these questions are answered in this interview with ALA.NI.

You So Done similarly has some layers to it: I was first impressed by the strange musical aesthetic (which Ellie informed me is very similar to Billie Eilish, particularly Bad Guy, which I had somehow never heard before); then the strange not-quite-violence of the video, and the only-slightly-indirect lyrics speak to some core emotional truth behind the whole thing. Once again, the artist herself directly answers these implied questions.

Jamie xx’s Gosh is a little different, in that there isn’t a mysterious lyric component, but the visuals are a whole other thing: what are we seeing? Is it real? Where is it? How did it come about? It seems like it means something… but what? Happily, once again, almost all of these questions are answered in an article here.

Transmission spookily cuts to static

Categories
New

Things 99: Rules for Stories, Sci-Fi Map, Movie Bar Codes

Video
When an important character first appears in a movie, it’s generally good practice to have the first few things they do give a strong indication of what kind of person they are. I think this is why people get so upset about the “Han shot first” debacle, since it was such a character-defining moment.

Occasionally, real life can give us the same speedy insight into a person, such as these 14 seconds:

httpv://www.youtube.com/watch?v=DoYpJqFNj40

Quote
In screenwriter Todd Alcott‘s series of insightful and fascinating posts analysing The Shining and how it fits the standard three-act structure set against a driving need of the protagonist, provided that you consider the hotel itself to be the protagonist (which is actually quite a compelling argument; read it in full in parts 1, 2, 3, 4, 5, 6, 7), he has the following aside:

[I]n order for a protagonist/antagonist dyad to work dramatically, the protagonist must be aware that the antagonist exists, and is acting upon things, and vice versa. This is why […] fantasy stories always have magical characters who can see the future and know what’s going on in distant lands – because otherwise, the protagonist and antagonist would never know that the other exists.  If Gandalf is just some guy who tells Frodo to throw the ring into a volcano and Frodo says “okay” and sets out, there is no drama to Lord of the Rings.  It must be that Gandalf is a wizard and that Frodo can have visions when he puts on the ring and that Sarumon has a magic ball that sees things, or else everybody is just kind of doing things.

I wasn’t so sure about that when I first read it, but ever since then I’ve seen it more and more. I think it’s actually more the case that when a writer has a story in mind it’s very difficult for them to separate their omniscient knowledge of events from the far more limited knowledge held by the individual characters. If you have some kind of fantasy setting, it’s almost irresistably tempting to get around this by including some kind of magical information transfer. Harry Potter leans on this story crutch particularly heavily (although to be fair Rowling does fold the implications back into the narrative).

Picture
Ward Shelley’s History of Science Fiction, originally posted at scimaps.org:
(click for big)

Puzzle
Imagine taking a frame from a movie, and squashing it horizontally to produce a thin vertical line. Now imagine doing that to every frame of the movie, and putting those lines next to one another in sequence. While I’m not sure of the precise transformation used, this is what Movie Barcodes essentially does.

For many movies, this will tend to produce a set of incomprehensible stripes that show little more than the general color grading of the film. The Matrix is a perfect example (click for big on this or any of the others in this post):

Films using distinctive palettes at different times reveal their underlying pattern, for example the distinct striations of Hero:

This begs the question: are there any movies which you could recognise from their “bar code” alone? I suspect this is only reasonable if you’re given a subset of movies to guess from, or if the movie is particularly distinctive. So for this week’s Things, see if you can guess the following movies (the answers are in the filenames of the images):

A famous Disney movie:

Another famous Disney movie:

A film I like:

New movies are regularly added to the Movie Barcode Tumblr, and most excellently they sell a variety of prints of some of the most popular!

Categories
New

Things 91: Dresden Codak, i.e., Paths of Flight

Link
In Things 48 (not yet blogged) I linked to an Aaron Diaz’s Dresden Codak update featuring 42 sharply observed 3rd-act plot twists, but recently realised that this may have misrepresented his work, which instead usually consists of astonishingly deft single-page stories revolving around simple but brilliant ideas.

Here’s 3 of my favourites to give you a much better idea of Diaz’s oeuvre:

Lantern Season:

Fabulous Prizes:

Girl vs Bear:

His blog on comic art theory is also well worth checking out if you are remotely interested in the art form.

Quote
During a characteristically interesting and varied conversation with Adam a few days ago, he suddenly revealed the following:

That reminds me of a really interesting thing I read in the Metro today – something like: 30,000 people… something. I can’t remember what it was, but it was really amazing.

Question
Sometimes I want to ask things in Things that are even more obviously not what people might call Puzzles than usual, so in these cases I’m going to be more direct and call a question a Question. So here is a Question.

When it comes to arguments about the English Language I tend to side with the people saying “most people say it this way so that’s now correct” against those saying “this is the way some Victorian guy wrote in a book that it should be said so everyone doing otherwise is wrong”, but I do admit that some distinctions are worth holding against a tide of misuse, one example being that I would correct instances of “i.e.” and “e.g.” being used in one another’s stead where polite and possible.

Fortunately, this didn’t come up very often.

Then in 2010 something terrible happened. About 95% of all instances of “i.e.” that I read were incorrect and should have been “e.g.”, which is particularly silly as it reads as if the author believes a set of many elements (e.g. social networks) consists of only one (e.g. “i.e. Facebook”).

So my question is this: have you also noticed such a sudden rise in “i.e.” misuse, or have I just been unlucky and/or suffered from confirmation bias?

Video
A while ago I realised you could collage time lapse photography of a flight path to obtain an image of a string of planes; I then realised you could do the same thing with video, but recognised that this was beyond my means to produce. Conveniently, GE have now done this:

httpv://www.youtube.com/watch?v=kN9otwGPND4

Categories
Special

Things Special: Twitter week

Last week I was in the “Tweet Seat” for my workplace, @RAPP_UK

So in this week’s Things I’m compiling my tweets, and will give them some kind of review and additional context. This is mainly because 140 characters feels a bit like pointing at something and making a kind of grunting noise, when what I really want to do is sum up what’s interesting about the link and what my view is. Since this adds up to quite an intensive read, I’ve arbitrarily broken it up with some pictures I recently found online that I liked.

So, here’s the first tweet:

Tommy Pollata’s Collapsus.com looks cool, but as with other transmedia it’s hard to assess cost/benefit (i.e. time/quality) before diving in

I think this tweet falls between all stools – “looks cool” isn’t enough of an endorsement to go check something out, and there still weren’t really enough characters left to make my point properly. The point was, for something I’m familiar with like movies, I know exactly where to look to assess how good a movie will be (imdb, rotten tomatoes, lovefilm or youtube or filmcrave for trailer), I can easily find out the running time, and I know exactly what kind of commitment I need to make to watch it. For transmedia projects, ARGs and the like, none of this stuff is in place, meaning I have no idea if it will be good or not, and no idea what kind of commitment it will require.

@wireduk Cover story Kinect’s tech is smart, but if Amplification of Input (http://bit.ly/9nDhRc) = Fun, surely Bigger Input = Less Fun?

Thanks to Google Books I was able to link to the idea of “Amplification of Input”, and just about compressed my argument down to the character limit, but as a tweet it somewhat relies on the reader already knowing exactly what Kinect is. While there’s technically enough information in the tweet to help you find the online version of the article I’m talking about, it’s not convenient enough, besides which this is the internet, so mentioning something and not being able to make that mention a link seems ridiculous. I’d also add some caveats to my point, in that while Amplification of Input is one thing that makes games fun, there’s certainly plenty of others, many of which the Kinect could be good at, and I’m also keenly aware that DDR being more fun with a Dance Mat than a controller is a perfect counterargument.

‘People that read more books more likely to buy eReaders’, and other predictable but nice-to-know eReader stats, here: http://bit.ly/9SSgL7

My suitably pithy summary is actually a response to the article’s own bizarre misreading of the stats: “Digital reading has caused a shift in book reading and buying habits, too: While two in five Americans (40%) read 11 or more books a year, with one in five reading 21 or more books in a year (19%), 36% of those who own e-readers read 11 to 20 books a year (36%), and 26% read 21 or more books in an average year.” Sorry, no. The fact I was responding to this probably wouldn’t be clear if you read my tweet then read the article, which itself uses the much more reasonable header “Digital Readers Read More Books” before launching into that quote.

There Are 100 Million Female Cyborgs, one of many interesting musings on humans and technology mutually augmenting: http://bit.ly/b5oCbG

This was the first tweet I was pretty much happy with, encapsulating what I liked about the article with enough intrigue to provoke someone interested in that kind of thing into taking a look.

Digital technology continues to encroach on the supposed benefits of analogue versions: http://bit.ly/cslZUe

I experimentally tried removing all context for the link to make room for my view on it. The Bit.ly results showed this reduced the number of clicks (although whether 2 down from 6/7 is significant is up for debate). There could easily be people that read this but didn’t click who would have if I had made it clear that this was about a web-interface for viewing old paintings in incredible detail.

Here is a contextless link providing tacit endorsement of a news article about Science: http://bit.ly/cZLHVP

This link drew more clicks (8), although perhaps people were reading between the, er, words and understood what kind of a thing they were about to read. Fortunately I didn’t feel like providing much more than tacit endorsement, so this tweet just about worked.

Dorothy Gambrell’s Cat and Girl webcomic has a lot of great insights on trends (and many other areas of life): http://bit.ly/bvceXy

Not based on any moment-by-moment discovery, I just wanted to get a reference to Cat and Girl out there, using a reasonably recent addition. I guess it’s an okay tweet.

Randall Munroe updates his Online Communities map over on XKCD – this time using social activity for scale: http://bit.ly/cAqYO6

Tacit endorsement seemed like enough here, and I was happy to give a full citation – I’ve always found it strange when people post “someone has done this great thing” when it’s easy to find out who “someone” is. A weird personal case was someone commenting on one of my own YouTube videos saying “Whoever edited this should keep up the good work” – I’m right here! On the internet.

Doogie Horner categorises Facebook profile pictures on Fast Company, good thing I’m hidden behind a logo… http://bit.ly/dfHFZU

Sitting in a ‘tweet seat’ behind a brand is actually quite a strange experience. I avoided using the first person because that felt actively strange, but I suspect the real problem was I didn’t have any social cues for what the correct manner was, or even any real-time feedback on whether I was doing it right or wrong. But in any case, I knew I was at least somewhat hidden behind the logo, which I found interesting in itself.

@judell (O’Reilly) wants everyone to learn to pass by reference: http://oreil.ly/bCZkoE – I suspect DropBox will help.

This is an extremely dense tweet that needs several stages of unpacking. If ‘pass by reference’ doesn’t make any sense then you need to read the article, but if it doesn’t make any sense then perhaps you will be put off clicking on the link. To see how DropBox might help you need to be familiar with both that concept and the features of DropBox (which I won’t expand this huge post even further by elaborating on). Finally, the tweet originally started with ‘Jon Udell’, which I then realised looked a bit silly in a tweet about pass-by-reference – although making it “@judell” then turns it into a directed comment, which wasn’t what I really wanted to do. It’s ultimately an interesting feature of Twitter that there isn’t really a distinction between referencing someone and (effectively) saying their name while raising your voice and making meaningful eye-contact with them across the room.

The Nooski Mouse Trap – a better mouse trap, but also a smarter business model: http://bit.ly/d20sru

This tweet hits a lot of the buttons, I would just prefer to be able to link to the specific reference to  ‘a better mouse trap‘ as I’m saying it for those that haven’t heard the phrase before.

Facebook fix Groups, show app data, allow data export: http://on.fb.me/bHH3mL As usual, EFF has insightful commentary: http://bit.ly/9igUl4

It was fun to try to compress this into a single tweet, and linking to commentary from EFF means I don’t feel I need to add my own view, which was also useful because I didn’t have time to do more than scan through both articles at the time. Having subsequently read them both, I think the most interesting point is that the new groups functionality is a more accessible way of communicating with sub-sets of your friends, which seemed like something Zukerberg was ideologically opposed to doing.

Skype is on Android: http://bit.ly/aw5fXG Androids are on Skype (sort of): http://bit.ly/ds6J3A

It’s probably obvious that I was very pleased with this tweet. I found it interesting that it could not have occurred if I had insta-tweeted the Skype-on-Android news, as Twitter effectively incentivises people to do, since I only read the ‘Androids on Skype’ article later.

Find out if Libya is happy for you to click on this very link, by clicking on it: http://bit.ly/aqn6Ui

This was the most clicked-on link (at 11), perhaps because of the hint of interactivity. Perhaps it reads as something of a bait-and-switch, but I think it still has some validity. If you want to judge for yourself you’ll just have to click and see.

Most ideas are obvious in retrospect, but few more so than McDonalds getting a Farm on Farmville http://bit.ly/cQq9k3

This is a superficially well-formed tweet, but I would much rather have had the time to engage with the deeper questions raised by this kind of sponsorship – is it measurably beneficial for McDonalds? For Farmville? For Farmville players? What are the long-term implications of this? For now it will just have to sit as an example of some kind, waiting for others to join it, until I finally feel I have enough ammunition to look into the issue properly.

Audio zoom presumably means sports broadcasters will now be looking for real-time bleep censoring technology: http://bit.ly/ckuX25

Another tweet that takes a few leaps to process, but is hopefully clear… the technology presented allows one to ‘zoom in’ on the audio in a crowd, most obviously useful in the public sphere in big sports events, typically broadcast live, which would therefore need swear-words to be automatically bleeped. The public surveillance angle is actually more interesting to consider, but is too deep to get into in a tweet, or even here. So just… think about it.

Chrome pushes IE below 50% share in “promote it and they will come” shocker http://bit.ly/9uZJxT

More ‘reading between the words’ needed here to decode the reference and how it applies to this story. Since most are probably familiar with the quote (which is almost always misquoted, a fact I think is very interesting in itself), the remaining thing to add (that may be less obvious to people not watching these things) is that Google would build a lot of things and just see what happened, whereas they have recently begun to actively promote their products, the result apparently being that people are actually trying them. There’s a full blog post of material to unpack here, so I may one day revisit this point.


Tried the Playstation Move; could be Sony’s stalking horse for interactive AR – see blog post for my reasoning: http://bit.ly/c4Bj3z

This is a qualitatively different kind of tweet. I scraped together enough time to write a post on something, which means no ‘viewpoint’ is needed on the tweet, just some useful explanation along with the pointing finger. But what I found particularly interesting was that in the process of distilling down to 140 characters I actually came up with a better turn of phrase than two drafts of the original post had yielded – “stalking horse” is I think exactly right.

My tweet seat time is up, so I figured I’d take the opportunity to review and expand on my tweets: http://bit.ly/coWQkG

Well, here we are. And that was that.

igital reading has caused a shift in book reading and buying habits, too: While two in five Americans (40%) read 11 or more books a year, with one in five reading 21 or more books in a year (19%), 36% of those who own e-readers read 11 to 20 books a year (36%), and 26% read 21 or more books in an average year.

See full article from DailyFinance: http://srph.it/b1uO5D